Venture Studio
Startup & Corporate

At the beginning, tech costs are disproportionately high as a number of tools may be knitted together. In an effort to incentivise tech resources to partake in the journey, significant equity is exchanged. Further, raising external money at pre-seed to Series A and beyond means founders’ equity stakes decline sharply - and focus is stretched between driving revenue, managing people and investor relations.

We focus on maximising value; of the business, of profitability, and of the founders equity stake and its valuation. Initial tech and product efforts will focus on generating as much revenue as possible and growing this via automations and intelligent engineering. Further ongoing tech resources may not need to be equity incentivised thus retaining equity and value in the business.

At the beginning, the majority of cost is apportioned to building the business case “on the side” of resources’ desk resulting in delays. Once provided, a PoC and MVP may well be deployed, but given the technology approach these are often considered as discrete pieces of work without an integrated approach whereby frameworks and costs scale into one another. Given the need to manage non-technical work revenue generation often occurs too late so as to demonstrate material impact and innovation need.

Our integrated approach to commerciality and technical development means we can drive revenue earlier and greater. We combine the business case with a concurrent PoC build enabling a quicker route to demonstrating utility - and our fees are aligned to a small team meaning cost savings. Further, our tech approach means the PoC scales into a MVP which in turn scales into a v1 which results in revenues much earlier. And, most importantly, we are one single, self-managing team able to perform all the work releasing your time to focus on other areas of the business.